Course Description

Head Coach

Mark Whitmore

Mark has been an entrepreneur since his early twenties. For nearly thirty years, he has made his living building a handful of ventures, including in the trades and property management. Mark brings his varied business experience with him to his coaching. Combined with his knowledge of several business operating systems, and a catalogue of tools he has developed to help business owners, he offers a dynamic, comprehensive, and effective business coaching experience. Mark lives in Ravenna, Ohio. He has five grown children, and his grandchildren are the 7th generation in his hometown and the 6th to live on his family farm. He enjoys being in the woods, and regularly takes his kids and clients into the wilderness to hike, camp, hunt, and fish.

Course curriculum

  • 2

    CHAPTER 1- Theory

    • Lesson 1- INTRO TO THEORY

    • Lesson 2 The Flywheel

    • Lesson 3 WHY

    • Lesson 4 WHAT

    • Lesson 5 Marketing Strategy

  • 3

    CHAPTER 2-Language

    • Building your glossary

  • 4

    CHAPTER 3- Talent

    • Talent

    • CORE VALUES

    • CORE VALUES FOLLOW UP

    • TALENT TOWARDS STRUCTURE

    • The Advantage Graphic Summary

  • 5

    CHAPTER 4- STRUCTURE

    • RIGHT SEATS

    • MORE ON STRUCTURE

  • 6

    CHAPTER 5- PLAYBOOK

    • CHAPTER 5 LESSON 1 EVERYONE OWNS A NUMBER

    • CHAPTER 5 LESSON 2 WIN THE WEEK

    • LESSON 3 RHYTHMS

    • LESSON 4 THE DAILY HUDDLE

    • LESSON 5 THE WEEKLY TACTICAL

    • LESSON 6 PROBLEM SOLVING

    • LESSON 7 THE MONTHLY DEEP DIVE

    • LESSON 8 THE QUARTERLY OFFSITE

    • LESSON 9 THE STATE OF THE COMPANY QUARTERLY

    • LESSON 10 ROCKS

    • LESSON 11 THE 2 DAY ANNUAL

    • LESSON 12 THE KICK-ASS PLAYBOOK

  • 7

    CHAPTER 6- PIPES AND WIRES

    • LESSON 1 PIPES AND WIRES

    • LESSON 2 PROFIT FIRST

  • 8

    CHAPTER 7- ROADMAP

    • LESSON 1 THE ROADMAP

    • LESSON 2 THE LAND OF AWESOME

    • LESSON 3 STEPPING STONES

    • LESSON 4 THE ROCKPILE